Zynga even tried to capitlize on “CityVille’s” popularity in the real world, striking a deal with toymaker Hasbro to produce a board game CityVille Monopoly.īut Zynga’s fortunes and number of players took a downturn shortly after that. When Zynga went public in 2011, it was best known for “CityVille,” “FarmVille” and “Zynga Poker.” Within 50 days, “CityVille” had 61 million monthly active users, eclipsing “FarmVille” in its lineup of most popular products. The game debuted in December 2010 while Zynga was ascending as a Facebook social games powerhouse. ![]() The company also said it is shutting down a Beijing studio responsible for running “CityVille.” ![]() ![]() The “CityVille” saga marks the rapid rise and fall of the social games maker.Īthough Zynga has not made the announcement public, players learned the game will shut down April 30 when they logged in this week and were routed to a “Dear Citizens” message posted on a Zynga website.Ī representative for the San Francisco company declined to comment on the note.īut during Zynga’s fourth-quarter earnings call last month, Chief Financial Officer David Lee said the company had decided to shut down 10 of its Facebook games, although he didn’t name the games publicly. Meanwhile, the San Francisco company on Thursday released a sneak peak of “Dawn of Titans,” a new mobile action strategy-fantasy game from Zynga’s NaturalMotion team.
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